🚀 Business & Entrepreneurship

Competitive Analysis Template for Market Strategy

A comprehensive template to analyze competitors including strengths, pricing, and differentiation strategies.

Use This Template Free
competitive analysismarket researchbusiness strategycompetitor evaluationpricing analysis

Why Use This Template?

This template streamlines competitor evaluation, saving time while providing clear insights to inform strategic decisions and improve market positioning.

Perfect For

Ideal for marketing teams, business analysts, and entrepreneurs conducting market research and competitor evaluations to guide strategic planning.

Easy to Customize

Adjust sections to focus on specific industries or add metrics like customer reviews or market share to tailor the template to your analysis needs.

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  {"type":"doc","content":[{"type":"heading","attrs":{"level":1,"textAlign":"left"},"content":[{"text":"Competitive Analysis Template","type":"text"}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"Use this template to systematically evaluate your competitors and derive actionable insights for your market strategy.","type":"text"}]},{"type":"heading","attrs":{"level":2,"textAlign":"left"},"content":[{"text":"Competitor Overview","type":"text"}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"Competitor Name: ","type":"text"},{"text":"[Enter competitor name here]","type":"text","marks":[{"type":"highlight"}]}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"Product Overview:","type":"text"}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[Describe the competitor's product or service offering]","type":"text","marks":[{"type":"italic"}]}]},{"type":"heading","attrs":{"level":2,"textAlign":"left"},"content":[{"text":"Pricing","type":"text"}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[Detail competitor pricing structure and models]","type":"text","marks":[{"type":"italic"}]}]},{"type":"heading","attrs":{"level":2,"textAlign":"left"},"content":[{"text":"Strengths","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[List strength #1]","type":"text","marks":[{"type":"italic"}]}]}]},{"type":"listItem","content":[{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[List strength #2]","type":"text","marks":[{"type":"italic"}]}]}]},{"type":"listItem","content":[{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[List strength #3]","type":"text","marks":[{"type":"italic"}]}]}]}]},{"type":"heading","attrs":{"level":2,"textAlign":"left"},"content":[{"text":"Weaknesses","type":"text"}]},{"type":"bulletList","content":[{"type":"listItem","content":[{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[List weakness #1]","type":"text","marks":[{"type":"italic"}]}]}]},{"type":"listItem","content":[{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[List weakness #2]","type":"text","marks":[{"type":"italic"}]}]}]},{"type":"listItem","content":[{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[List weakness #3]","type":"text","marks":[{"type":"italic"}]}]}]}]},{"type":"heading","attrs":{"level":2,"textAlign":"left"},"content":[{"text":"Market Position","type":"text"}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[Describe competitor's market share, target segments, and positioning]","type":"text","marks":[{"type":"italic"}]}]},{"type":"heading","attrs":{"level":2,"textAlign":"left"},"content":[{"text":"Differentiation Strategy","type":"text"}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[Explain how the competitor differentiates itself from others in the market]","type":"text","marks":[{"type":"italic"}]}]},{"type":"horizontalRule"},{"type":"heading","attrs":{"level":2,"textAlign":"left"},"content":[{"text":"Strategic Recommendations","type":"text"}]},{"type":"paragraph","attrs":{"textAlign":"left"},"content":[{"text":"[Summarize insights and suggest strategies to leverage opportunities or address threats]","type":"text","marks":[{"type":"italic"}]}]}]}

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