Introduction: Your Path to Becoming an Influencer
This guide offers a clear, step-by-step approach to becoming a successful influencer in 2024. Whether you’re starting fresh or struggling to grow, this video breaks down the essential mindset, strategies, and actions needed to build your influence and monetize your content.
Mindset: The Foundation of Influence
- Believe in Yourself: Confidence is key. Many fail because they don’t truly believe they can succeed.
- You Are Created to Create: Embrace your creative calling as a gift and responsibility.
- Renew Your Mind: Commit fully to your influencer journey; consistency and faith are crucial.
- Overcome Fear: Start creating content despite fear or doubt; action builds confidence.
Content Creation: Practice and Consistency
- 14-Day Filming Challenge: Film and edit content daily for two weeks to build momentum and break procrastination.
- Content is Your Influence: Influence grows through consistent, quality content creation.
- Use Accessible Tools: Start with your phone camera and free editing apps like CapCut; upgrade equipment as you grow.
Defining Your Niche and Audience
- Personal Branding: Become the niche by identifying your unique traits, passions, and skills.
- Niche Selection: Choose 3 core areas you excel in and are passionate about.
- Target Audience Profiling: Define who your content helps, their demographics, and interests.
- Content Sweet Spot: Align your passions with your audience’s needs for maximum engagement.
Platform Strategy and Growth
- Choose One Platform to Start: Focus on mastering one social media platform before expanding.
- Posting Schedule: Plan consistent posting days and times based on audience engagement patterns.
- Content Types: Mix educational, entertaining, and inspiring content tailored to your audience.
- Trend Adaptation: Use trends creatively to increase reach, especially on TikTok.
Monetization: Turning Influence into Income
- Brand Deals: Optimize your profile with a clear niche, professional bio, and contact info.
- Create Brand-Friendly Content: Showcase products authentically and pitch brands using proven templates.
- Affiliate Marketing: Use programs like LTK and Amazon Influencer to earn commissions by linking products you love.
- Build Trust and Authenticity: Monetization follows genuine engagement and consistent value delivery.
Practical Tips and Tools
- Equipment: Start simple with your phone; invest in lighting and cameras as needed.
- Editing Software: Use CapCut for short-form and Final Cut Pro for long-form videos.
- Weekly Content Planning: Use a content calendar to track goals, posting frequency, and content ideas.
Final Thoughts
Success as an influencer requires action, consistency, and a clear strategy. This guide condenses years of experience into practical steps to help you grow from zero to thousands of followers and monetize your influence authentically. Remember, your unique voice and perspective are your greatest assets. Stay committed, keep creating, and watch your influence flourish.
For more detailed strategies and templates, consider accessing the full 60-page guide mentioned in the video. Engage with the community by liking, commenting, and subscribing for ongoing support and insights.
Additional Resources
- For insights on how to grow your Instagram following, check out How I Grew Instagram from 150K to 800K Followers in 5 Months.
- Explore Unlocking Personal Branding Success: The Three-Pillar Method for Rapid Growth to enhance your personal brand.
- If you're looking for a structured approach, refer to the Step-by-Step Instagram Growth Plan to Reach 10,000 Followers Fast.
- Learn from successful YouTubers in How to Grow an Online Audience from Scratch: Insights from a YouTube Success.
- Finally, master content creation with Unlocking Instagram Growth: Mastering Content Creation with Brock Johnson.
in today's video I'm going to give you guys the step-by-step guide on exactly how you're going to become an influencer
this year for real I know you said you was going to be influencer last year I know you said you were going to post
last year but this year I'm going to give you the stepbystep formula on exactly how to do it I even created a
step-by-step guide to walk you through this process only thing is there's only 50 copies left so by the time you're
seeing this video If there's no more I'm so so sorry I tried but I'm still going to give you the tea I'm still going to
give you the tea but the guy just walks you through the tea if you're completely lost and you need something to guide you
that's what the guide is for but if you just need the information and the tea this is what this video is for when I
made my very first how to become an influencer video I had about 3,000 subscribers y'all have watched my whole
journey let's get into how I made that transition from working a 9 to5 I hated wanting to be a full-time influencer
wanting to get brand deals and PR and all these things that I've always wanted and how I'm actually living that life I
will be reading off the guide cuz literally that's everything I know is right in here like I always say we are
all influencers when someone asks you what lip gloss you're wearing influencer what hair is that influencer what sets
you apart from the influencers you love and admire they create content and one thing I realized is a lot of people want
to be influencers but are scared to create content it's like wanting to be a doctor but you're scared to go to
medical school you can't have one without the other in the guide I have a mindset quiz kind of test where is your
head really at so you can see like dang do I believe in myself do I think I can actually do this a lot of you guys don't
believe in yourself you don't believe you can be successful you don't believe you can actually do this yet you're
trying and it's not working because you don't really believe it renew your mind the Bible talks about renewing your mind
when I got really serious that this is what I'm going to do everything changed so that's what you got to do make that
decision right now are you going to become an influencer now I'm not saying quit your job I'm not saying that but
I'm saying make a decision you're going to do this and you're going to stay consistent and you're going to follow
these steps and you're going to see it through tell me promise me promise me boie if you don't believe in yourself
and you don't believe that you can actually do this the first thing you need to understand is you are created to
create like I always say there is no creating without being tapped in with the Creator God tells us in Genesis 1:1
is God created the Heaven and the Earth we know God is love God is peace God is so many things but the first thing he
tells us is that he created he created us to create especially as women we literally create life and you're
embarrassed to create a video even if you're watching this and you don't want to be an influencer if you feel like
you're being called to create a business start a Ministry start creating content whatever God is calling you to create it
is your duty to create it don't let fear and don't let people's opinions hold you back I used to think like yeah being an
influencer isn't a real job it's not really doing anything for anybody but when I started actually creating and
posting and I saw its impact everything changed I have to understand that there's a reason you feel called to
create and God created you to create so you got to create baby create okay so that definitely helped me like once I
learned that one there is a purpose God can use my influence you get God can use my influence so I have to step up to the
plate I have to create if you feel frustrated about your content if you feel like it's not working if you feel
discouraged pray pray over your content pray about how you feel pray God cares and he wants you to win and if he put it
on your heart to create that means he also gave you the potential God doesn't put anything in you that you are not
capable of doing you have to have to have to be confident on camera one thing people don't understand is you cannot be
an influencer if you don't create content you can be a content creator and just create content but the impact that
an influencer has is different from a content creator there are so many people who create content but very few people
are influencers so if you really want to be an influencer you do have to master creating content through creating
content is how your influence is made next thing you want to do after you get the mindset go straight to filming don't
worry about the algorithm don't worry about your Niche don't worry about anything I want you to complete the
14-day filming challenge the 14-day filming challenge is when you role playay as an influencer for 14 days
straight you are going to film and edit everything this is how you're going to beat procrastination this is how you're
going to beat the fear to start the fear to start often comes by not taking action you haven't started so you're
scared to start but because you're scared to start you haven't started so it's a cycle if you start you're going
to break that cycle and get in the momentum confidence comes from what you do if you don't consistently film
content you're not going to be confident in it because you don't do it so for 14 days straight you are going to film film
everything do a day in my life do a get ready with me this is just for you so you can practice cuz without practice
you're not going to feel confident a lot of us influences have been doing it for years just like everything in life it
takes time the time will pass anyway might as well take action I wanted to test this guide out on my sister so she
had a brand new account and we started with the step by step we found her Niche we found her target audience and we
started posting quality content right away y'all she went from 400 followers she's almost at 5K I bet you she's about
to hit 10K before the end of February so what is your Niche honestly I recommend that you become the niche this is called
personal branding first question is who am I right write down who are you write down everything that comes to mind I'm
funny I'm intelligent I'm loyal I'm kind then you're going to write what are you passionate about what are the things
that you can talk about for hours the things that you would do whether you're getting paid or not for me talking about
content fashion hair makeup God I could talk about that for hours write that down next what are you good at cuz one
thing I realized you may be passionate about something but you may not be good at it you have to be good to give value
if I wasn't an influencer how can I tell you how to be an influencer if I didn't know how to do my makeup how can I show
you how to do your makeup so you actually have to be good at the things that you're trying to teach people about
and give them value on so that's what I noticed with my sister's account she was able to get a million views because she
had a transformational experience right and I'm speaking about my sister's account
because I feel like I've gotten to a point where you guys may not find my growth relatable not everyone is going
from 80k to 100K okay but a lot of you guys are going from 400 to 500 to 10,000 right so after you figure out those
questions you want to Define your Niche right so look at everything you wrote and pick the three things you are best
at and you want to showcase once you do that you have to find your target audience I think a lot of people don't
talk about this it's not necessarily the niche it's who you're targeting the algorithm is just feeding your content
to people that may like it so that the people that like it can engage with it that's how views and comments and all
that come because your content met the the Right audience right in order to do that you have to evaluate your content
who does it help what problem does it solve what demographic currently engages so for me right when I look at my
content if I was to analyze my content who does it help I feel like it helps young girls trying to gain confidence
and become the best version of themselves through Fashion Beauty lifestyle and Faith you see how I just
sumed that up I know y'all analyze my demographic gender age location all that so I know that you guys are young women
Living in America abroad so it's like International occupation a lot of you guys are students and I can make a
profile of you guys so I actually show you guys um how to make a target audience profile this is when you kind
of write down who your audience is this is extremely important because you know how to tailor your content to the
audience if I'm making a get ready with me and I know that I'm talking to girls that want to gain confidence connect
with the community and express themselves those are the topics I'm touching on but if I know I'm targeting
young busy moms I'm going to talk about different topics does that make sense so you definitely definitely definitely
want to create an audience profile the content sweet spot the content sweet spot is the intersection between your
passions and your audience's interest my sister she's really passionate about Fitness and she's lost 100 lb audience's
interest the girlies want to know how to lose weight it's The Sweet Spot making Fitness related content for girls who
want to lose weight do you see and because we did that she's growing like I hope I hope I hope this is all making
sense it's annoying listening and hearing all these this is how you grow this is how you grow this is how you
grow and it's like but what is the truth that's the thing there is no truth when it comes to growth different things work
for different people so you have to get really good at creating your own strategy and realizing what works and
what doesn't work for you child there's so much to go over that's why I made the guide y'all go read it it's literally 60
Pages this is 60 pages that I'm trying to summarize for you short and quick quick Tik Tok authenticity Instagram
Aesthetics plus value low key YouTube value and I always recommend choosing one platform and then diversifying and
growing on the other it gets super overwhelming and it's better to build a firm foundation and then keep moving
your audience to your other platforms Instagram post consistently and reals YouTube post quality valuable videos
teaching people how to do something that you have done successfully and you can offer value in so many ways value is
educating entertaining and inspiring so anytime you're posting on YouTube or anywhere to be honest think is this
educating is this entertaining or is this inspiring that click through rate and watch time you have to have great
thumbnails and get people to click your video and stay first 30 seconds are important now growing on Tik Tok I'm
realizing that Tik Tok is really pushing for longer videos videos over a minute that are valuable engaging and quality
and also Trends take a trend and remix it and do your own thing making your own social media strategy is simple so for
your strategy again I made a template that's going to help you just keep track of everything you're doing first thing
you're going to write down the amount of followers you currently have so say for this per let's actually use my sister we
actually did this strategy for her Lally I write down like strategies so we started with the amount of followers she
had at the time we started she had 462 this was January 18th wow and then we put by February 29th we want her to have
2,000 y'all it is January 26 she has almost 5,000 she's going to hit 10K it's crazy like when you make a strategy and
you stick to it and you're going to write how many times a week you're going to post for the example we put Monday
Wednesday Friday you're going to want to pick a time right so we pick 300 p.m. that's what I'm starting to notice I
used to post around 5:00 p.m. but I'm seeing the earlier you post it's actually better for engagement let me
know you guys do you think you consume social media in the morning the afternoon or in the evening so for you
you could put get ready with me means story times makeup routine and you write down the the videos you are going to
create content creation is an art and a skill that you must Master must create quality content consistently now how
don't worry about having a fancy camera for the longest time on the gabs and ginaa YouTube we were using our phones
we were getting hundreds and thousands of views off of our phones for short form content from Tik Tok your phone is
the best camera again I have the iPhone 13 Pro I don't even have the newest iPhone and I still have such quality
content long form I would recommend getting a camera and I put specific camera recommendations in the guide but
I would recommend getting a camera anyone that you could get your hands on lighting sunlight I feel like when
you're a beginner again when you're a beginner you don't want to invest right away in the biggest and the buest
equipment because you don't know if you really like this you don't need an expensive camera you don't need a studio
okay it's not that Sunny nowadays so I am using artificial lights you can literally go in my storefront see all
the equipment that that I recommended editing I recommend cap cut to this day to this day I still use cap cut it's
free it's easy and it's accessible what more do you need long form I use Final Cup Pro I know my Niche I know my target
audience what should I create research popular creators see what does well for them and go off of that like I said
inspiration not copying at the end of the day there's nothing new Under the Sun I be reading my Bible like oh shoot
like this is happening in today's day and age we're humans we're habitual and we do the same things over and over
again there's no idea that you can think of that no one else has ever done but no one is you so when you put your Twist on
it it's a completely different video and it could reach completely new heights you're going to create a plan I included
a weekly content plan and you want to do this weekly you could batch for a month but things are always changing Trends
are always coming up and you just want to keep doing this weekly it's your content strategy and you put it into
your weekly plan and you what you execute you post when you said you were going to post and you do what you said
you were going to do we're talking brand deals money everything y'all you notice how
monetizing is at the end becoming an influencer just to make money it don't make sense I've listed five ways in the
guide but for today we're going to touch on the main two which is brand deals and affiliate links so how do you get brand
deals you want to optimize your profile I was working on this with my sister we changed it you have to have your Niche
and your bio and your email so Brands know that you are open to Brand deals you also want to create brand friendly
content create content gear towards them and y'all this is how I know this works make quality content that Brands would
pay for like your content is so good and you have so much influence that we would pay know the brands you want to reach
out to you and create content geared towards them that is still authentic the best way to do this is by showcasing
Brands you already use in a natural and organic way if you align yourself you're creating quality content you're growing
your audience you have a strategy you're posting consistently Brands will start to reach out to you but if there's a
certain brand that you really really like and you want to work out with pitch to them so I included a pitch template
SO pitching is basically when you contact the brand so you can do this through email DM but again you could
search up Pitch template but I put the one that I really feel like works in the guide and affiliate links oh my gosh
affiliate links is also very very underrated I actually had a meeting with ltk like to know it it's affiliate link
program as well have a rep that is literally walking me through how to maximize so again follow my ltk if you
love me because that is where it's at Amazon influencers again I don't even think I think you don't even have to
have that many followers to have a Amazon storefront so this shirt I can link it cuz this shirt is actually from
Amazon it's from pumi actually so I can link it everything you wear and do and use you can link it and you never know
people just like that One-Stop shop and people will click and and buy and before you're getting brand deal you can
already start making money just that you have to build a platform gain people's trust be authentic and you can monetize
in so many ways that is everything you need to know to get started all I did to start though is create quality content
for a targeted audience I grew my influence and now I'm able to monetize it simply put that is what you have to
do but knowing what you have to do and doing what you have to do is completely different but unless do it it won't get
done unless you post that content it won't get done truly truly truly want you guys to have the tools needed to
make your dreams come true I had to figure it out all on my own you don't have to figure it out all on your own I
got you and I have it all in the guide definitely check that out again no pressure I'm always going to keep
creating free quality content and keep putting the girls on cuz I would not be here without you and without God God is
my manager God is my algorithm you get me brother so thank you guys so much for watching this video I love you guys so
much much if I helped you in any way and you've gained value from this in any way don't forget to like comment and
subscribe and comment down below if you have any questions you want me to go in depth anything let me know down below
and don't forget I love you God loves you stay happy stay healthy and stay blessed bye girl
Heads up!
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