How to Use AI's Gold Mining Framework to Find Million-Dollar Business Ideas

The human brain is not wired to come up with a good business idea. Ego, bias, and overthinking, it often gets in the

way. So, what if you could outsource the whole process to AI? AI. Well, the models just haven't really

been powerful enough for this, but it's about to change. And that's exactly what we're going to show you today because I

brought in one of the smartest people in the space, Steph France. Today, we're going to walk through something called

the gold mining framework. Six tools, five prompts, 45 minutes. We'll go from nothing to a potential million-dollar

business idea and a complete landing page to go with it without writing a single line of code or copy. What's even

cooler is you can follow along step by step and at the end of this video, you can have one, too. Watching this video

will potentially change the way you think about ideas forever. So, let's go. I'm Pat Walls, and this is the Starter

Story Playbook. Welcome Steph, welcome to the channel. I'm glad to have you on. So you're going

to show off today your new framework that you haven't unveiled yet which is the gold mining framework. Could you

walk us through that? Hi Pat. So I'm I'm really glad to be here at first. I'm Steph France. I qualify myself as a

curious marketer and uh I'm I love the game of marketing and and looking forward to present this framework. So

this is a landing page for a co-arenting app. The landing page was created only with this framework A to Z. And if you

have some knowledge in marketing, you can see that this is a really good marketing copy. And this landing page

was created in an hour. And before starting the process, I had absolutely no idea about any problem in this niche.

And the cool thing is that it takes all the pain points, all the wording from the people in this industry and put them

in the landing page. So it's it's literally telling the customer their pain point in their own language and on

boarding. Okay. All right. Let's dive in. Steph, can we go over what is the first step of the framework? So the

first step is to find a market to explore. The idea is to start with what you have some edge or what you are

interested in within the three core markets which are health, wealth and relationship which are markets which for

sure people are okay to spend money. So you are already reducing the risk. So let's take an example and we would only

open the health market. Within this market, we have a lot a lot of categories and subcategories and niches

and subniches and sub subniches. We can go very very deep in this market. But for now, let's say for

example, you are you are really into stress management, but you think like okay, that's not enough. I want more

stress management. Fine. In this case, we are going to use a prompt. It's the market idea expander. And the goal is

that if you put a subniches, any subniche or subcategory, it will continue expand in the category you want

to dig into. And this is a little trick. Markdown is a language that needs to be used as much as possible when we talk

with LLM. So instead of just copy and past, it works as well, but it's really better if we copy as markdown. So we

keep the structure of the prompt. The LLM we work with doesn't matter. You can pick the one you like. I tend to prefer

working with clo for different reasons. The first is that I think it's the most human like LLM. Yeah. So the

copyrightiting is good and it's there is more emotion in the copyrightiting. I always tend to go with cloud whenever I

can and when I need something specific for example the 1 million token uh context window in the same conversation

then I would go with Germany for example. But for the sake of this example, we won't go too far into the

the size. So we will work with cloth. All right. So I simply copy the code and I just did CtrlV and then I have the

prompt that is copied here. And that's fine if it looks like that. It's just that clothes reads the markdown this

row. Now it says okay I'm I'm ready to help you. Just tell me which market do you want to go into. So we said to

stress management and now we have at at first we have health and this is stress management and then

now below stress management we have physical stress relief, massage therapy, breathing techniques, mental stress

management and then within those we have meditation, guided meditation, mindfulness meditation. All those

potential markets can be the market that you are going to explore. And now the decision is for you to first it's with

what you like then it's what you have an edge on which means do you have knowledge do you have network do you

have anything that can be uh at your advantage to go in this market or if you don't have any then just pick one that

sounds good. Okay, so we talked about how to finding a market. Now, how do we validate that there's demand for this

market or what do we do next? When we first pick a market, we we don't know if it's a good market to go in. And that's

what the step two is all about. We use Google as well as a Chrome extension which is keyword everywhere to quickly

find the volume of search and all related keywords that can orientate us until we find something that is

interesting to go further to to dig deeper and then we look at the list that we have. For example, let's say Swedish

massage. It's still a big one. And then I could find potentially another subniche by looking into the different

program. What do we have? Best massage technique, massage therapy description, Swedish massage history. Okay, if I go

down, I have Swedish massage near me. Okay, 20 20,000 search. This is a very interesting query. And then we use

Google Trends which is one of the best tools to use when it comes to market research to know if we have a trending

market or at least a stable market. And now we have switch message and we want to understand the difference between

search term and topic. Topic will basically take all the related search term on Google and also in all different

languages. So when you have a topic it's already like it's a big thing. Sometimes you only have search term but when you

have topic you just use the topic and for this sake uh we can see that is the trending market actually it's not too

bad there is some kind of uh going down and we can see that probably here in COVID where it was not crazy it's a well

trend because usually when a trend has so much research you won't see those very big pike here you have them so I

wouldn't say it's a solid trend because we can see it's up and down but it's a good trend. So we know for Swedish

message it's a good one but it could be better. Now let's look at other ones. For example, if I go back to my tree

core markets and I go to relationship here in family relationship we have parenting. Within parenting we obviously

have a lot of things way more than that. But one that I have explored previously and that I found there is a lot of

demand is co-arenting. And if I start digging into co-arenting, let's see what we have. So here we have 40,000 search.

And if we dig into it a little bit more, we can see co-arenting app. That's interesting. Which means people are

already aware that there are apps out there maybe or they're looking for it. Okay. Carenting concealing. So that

means I have a problem. I'm looking for a solution. Co-parenting classes. Okay, I I need someone to help me. Those are

very good signs. And now if I do the same and I use Google trend and here I have a topic again which is

cool. This is a good solid trend. So there there are le less fluctuation and it's a growing trend. So here we are not

talking about all the AI huge trend that goes up and down and the tool comes up and it dies 3 months after. Here we are

talking about human needs. Yeah. Society changes that creates needs that are growing and growing and growing and

those markets are big. So creating a business in the co-arenting niche it's totally viable. Doesn't mean that as

long as soon as you are in the caparinting niche, you succeed. But at least it's definitely possible to find a

problem and solve it in the coparing niche. Okay, so we validated the demand. Now what do we do next? We are now at

the third step of the framework. We want to gather data. Now we need to find where are the people talking about their

frustrations, their pain about co-arenting specifically and the best mind we actually have is Reddit. Why?

Because Reddit is literally the place on the internet where the world is talking and the world is sharing their program

because there is this anonymous kind of mindset and long conversation on Reddit that makes it a real gold mine when it

comes to find customer pain points. So in the step three, we go on Google to find Reddit threads. But we will use a

special special query with advanced search on Google to surface the Reddit threads where people are talking about

their problem expressing their pain. So we go straight to the point straight where the important part is for us

together. So I think I feel I was I have been uh I experienced all the the the words that that would filter someone

that is experiencing or explaining or asking about a specific problem. It's not 100% right but it filters a lot of

answer compared to what we could have only with the Reddit search. So I simply copy this one which you also have here

within the document is the Google query. So you have market to explore. You just put your market here. Copy that and go

on Google. And now this is the moment where we need to be careful and do the thing I

mentioned earlier which is carefully say read and choose the right thread. In this case, we're not spending going to

spend an hour reading, but I I would tend to always go into it and make sure that all the subreddit that I chose are

relevant. For example, this one, we have 60 uh comments and it it was 5 months ago. This is co-parenting and this is

from the subreddit co-arenting. So, we are right into what we are looking for here. How did you make your piece with

co-arenting? Definitely about promps just when you think you have this whole co-arenting thing. Okay, 40 comments one

months ago. I guess this one is probably interesting. Share the positive experience with co-arenting. Why not? If

you don't have better, why not? Co-arenting. I was wrong. Okay. Here we have blended family for the subreddit

struggling with current partners perspective on okay we are going to keep it short but you can go on and on. Now

the next step is going to be extremely simple. We are going to copy and paste. So we simply open text block. I copy the

the complete thread enter three dash just to say to the AI okay I'm having another

thread putting that on side. Okay, next one. Let's go down right away and move up. Going back

to my text block here. Past thread dash next thread. Sometimes it can be a

lot of data. In this case, we just work with a few. But if you have like 20 re Reddit thread, good. All right. So now

we got all of our data. We got all of our Reddit threads. What's next? All right. So the step four now we process

the data. And for that we have three major prompts that we are going to use one after the other. The first one will

extract all the pain points and refine them. So we have different categories and we have quotes from the people

attached to the specific painoint. All right. So we just come to the Google doc copy as markdown and we go back to cloud

new chat brand new chat and we simply copy here on cloud. You can just copy like that. Now I'm just grabbing my

data and I'm passing here. same. So we have first the title, the designation of the painoint and then we

have a small description. So parents feel pressure to maintain unrealistic friendly relationship with ex partners

for the sh sake of their children often at the expense of their own boundaries or current relationship. And the cool

thing is we have here quotes from the conversation that are related to this painoint here. For example, it's hard to

cooperent with your abuser, which is a very good one. I find this type of post on death like I feel to share your

coopering success, but don't make statement like try your absolute hardest to do this for the kids. We can see that

those are deep conversation and they are all related to this specific pain point. And if we go down, we have navigating

new relationship while co-arenting. So that's another set of problem. Then dealing with high conflict and

neglectful exartners. probably another one emotional labor imbalance in blended families I don't

know exactly okay parents feel their shoulder are unequal burden of emotional and practical labor labor in blended

families especially when caring for stepchildren without reciprocal care of their biological children that's a more

complic complex one but this is the kind of thing that you can only come up with when when you go deep into this kind of

conversation So let's uh move on to the next one the market gap generator which will take all

those pain points and a framework which includes new parading new technology differentiation basically how to find

good business ideas in a saturated market which like every market is saturated. This is why it's trained on

this framework. Now we copy everything. Ctrl+ A copy as markdown. Come back here and then

paste and let it run. Now it's going to work from the framework before and come up with different business ideas. Here

we have the different market segmentation framework is the the approach of finding business ideas and

those three business ideas are within this framework. Okay. Solution one coarent ally conflict focus coarenting

platform description a specialist platform platform designed specifically for high conflict coopering situation

with built-in documentation tools communication filters I think this one is really interesting and third party

imagation features that's a very interesting one now we have product differentiation framework so uh child-

centered custod transition tool okay a specialized application focused solely on making children transition between

household less traumatic with pre-transition preparation tool, emotional check-in and structural

handoff protocols. Sounds pretty good. And then the last part is when we pick a business

idea, which means it's just a simple choice. This is the one I'm interested in. We have the landing page prompt

creator which will take all the learnings we have the business idea we want to create and we'll transform it in

uh prompts that we are going in lovable to create our landing page. The last one is a little bit confusing because we

have a prompt to create a prompt to finally create our landing page but it's only copy and past. Let's pick the one

that uh talks to you the most and we simply highlight it and copy it. And now we are going to just tell Claude this is

the one I want to go for. All right. And now we are going to pass the

next prompt which is the landing page prompt creator. What is this prompt? Just before we go into it I I'm going to

simply let it run and then I will explain. Now I just pass the prompt and run. So this prompt is

basically as it's made from a research specifically on lovable the tool that allows to create apps very fast.

this specific tool. The research went out there on the internet. Basically, CHPT went out there on the internet and

looked for all the best practices to create tool to create prompts for loable as well as all the documentation about

Loable. gathered everything and then from that I created a prompt that is made to take all the data that we have

here in the in the context and create a new prompt specifically for lovable using all the best practices to prompt

for loable. Okay, so we've processed all the data and we've come up with our master prompt. What's next? So now we

have our prompt that normally if everything works we just put that into loable and we have our landing page.

We're not going to read that one because it's it's made by AI for AI. So it's pretty boring but we are simply going to

copy it and we go into lowable and then we start running. Whoa, look at that.

Let's publish. All right. Transform custody transitions

from tearful breakdowns to peaceful goodbyes for separated parents whose children struggle with household

transition. Transition garden provides structured tools to reduce anxiety and create predictable child centered

handhov without requiring perfect co-arenting relationship. Wow. Okay. We have the features child-friendly condom

tool. Oh, nice. uh structure handoff protocol that minimize parent conflict during

exchanges. Emotional check-in system designed by child psychologist. You have to execute on

that, but it's a good feature. Documentation that helps identify and address transition patterns. Yeah. And

we have even uh a nice FAQ. Do Bosar need to use transition garden for it to work? Uh what age?

And we have a form. Wow. That's it. We have it. Yeah, we have it. That's amazing. I mean, there you guys have it.

That is the gold mining framework. I really wanted to just get it from idea to landing page and see if we could do

it. And we did. And I don't think there's any video or any lesson like this on YouTube currently. And it just

blows my mind, you know, these AI tools and how this is going to change how, you know, how you can find ideas. But what

would be the next steps for someone? Let's say they went through this whole process in turning this into a real

idea. You mentioned maybe talking to some customers or something like that. So if I may push one of my YouTube

videos, but uh I have a YouTube video that is actually exactly for that. What we just seen takes one big part of the

whole process. But this video from 0 to one explains how you can think of using a quiz to create a waiting list asking

the right question. Because even though you have the perfect landing page with the perfect copy for very specific

program in a trendy market going from there to having the business having an app running is still a lot of work and

and yeah cursor can do it fast but no it's still a lot of work and before you go into that you can if you are familiar

with those tools then just build it and and try try it and and post everywhere and then if you have users it's fine you

can go build first and and then see but if you are not Sure. And if it's a lot of time investment and if your time is

reduced then I would always go by validating again. And for that I love to use quizzes. So you simply tell to

people you show the page and then on the page there is a popup that says thank you for being for being here. The app is

in development right now. We are a small team and we would love to have your take on uh on your current program. Would you

mind answering a few questions? You ask a few questions and you say, "Do you want us to let you know when the app

is out there?" And most people would say yes. And then you have a list. You can post everywhere about that and you grow

your list. And and you you decide for yourself. You okay, when I have a 100 people on my waiting list, I'm building

the app as fast as as I can. You build it. You launch it to the list via email the the way you prefer and and it

starts. Perfect. Okay. All right. If you guys want to get access to this right now and you want to use this yourself,

just click the first link in the description. We put it all in there and it's totally free. And thank you guys

for watching. I hope you enjoyed this. Leave a comment if you'd like to have Steph come back on and share more

business idea frameworks or even potentially some marketing and growth frameworks as well. So, thanks for

coming on, Steph. That was awesome. I think this is going to change the world. All right, I hope you guys enjoyed this

video. I really think that this is just an amazing space to be right now building in AI and building with AI

tools. And look, these AI coding tools are powerful, but they're not magic yet. It's still really early days. I know

that this space can feel really overwhelming and it's moving really fast. So, it's important to have the

right system and right framework to follow. So, shameless plug here, but we've been working on something for a

while. If you watch this, you found an idea and you want to take action on that idea, well, I'm excited to announce

Starter Story Build, which is our platform for learning AI tools and learning how to leverage AI tools to

turn them into real ideas and real apps. Our flagship program is the AI app accelerator. This is way more than just

a course or a video on how to build stuff. You get to walk away with a realworld app built completely with AI

plus skills that might just change your life. Not only will you learn how to use these tools and build stuff you never

thought possible, but this program will give you structure, accountability, and push you to actually take action, get it

done, and ship. What's even cooler is we have office hours with AI coding experts to help you when you eventually get

stuck, cuz everyone gets stuck. And there's a whole other cohort of people building alongside of you and building

apps. So, if you're curious about actually building something and you want to surround yourself with other builders

doing the same thing, then head to the first link in the description to see if the AI app accelerator might be worth it

for you. All right, guys. Thanks for watching. I'll see you in the next one. Peace.