Adding Delight to Product Roadmaps: A Guide for UX Designers

foreign [Music] welcome back from break my name is Chris

Beatty I lead figma's ux writing team I hope you had a great break maybe Richmond if you had a chance to get

something to eat maybe in the food Hall okay good you look well fed uh photo booth who encountered a photo booth and

interacted with a photo booth yes photo booth people love it who went outside had a chance to get some of that San

Francisco sun in actual oxygen into their bodies almost nobody okay you sir with a hat well done

um and what however you spent your break um hopefully you had a chance to connect

with some of the attendees introduce yourself maybe make some new friends and maybe during the break you also just use

the time to get caught up on work right you kind of flung some uh words and links and Emoji into the endless void of

various workplace communication platforms that are slowly devouring our days

either is great whatever you did is great and I think when you when when we think about fit Jam

we think about that notion of delight and and those of you who caught Andrew Schmidt's talk in this room the last

time this is a perfect follow-up we are very lucky to have fig jams mahika Kapoor

Jenny Nguyen in kyanyo here today and they are going to blow our minds and enrich our joy

it with a talk about putting Joy on the product roadmap so the goal I think is to help build these products and tools

these digital spaces that instead of feeling like those kind of endless voids make us feel

alive and inspired instead so please welcome Jenny Nguyen to the stage

[Music] [Applause] hi it's so good to see you so glad

you're all here my name is Jenny Wen and I'm a design manager on the Fig Jam team at figma we

are here to toggle you about a topic that is very near and dear to all of our hearts and to answer some questions that

we've all been asked many many times so before I was a designer I was actually an urban planner and then an

engineer I went into engineering because I was fascinated by the way things worked you know the nitty-gritty the

math the logic all that good stuff I learned how to prioritize efficiency and usefulness Above All Else

but as an urban planner I got to think about the way that people experience cities things like how it felt like to

be walking on a street shaded by trees or to walk by your local bakery and smell you know the Aromas of the bakery

things like the hum of the city and all these things that just feel so human and so good but are just kind of hard to

rationalize because of that I've always loved the rational and the emotional the

utilitarian and the Whimsical that right brain and that left brain which is why I think design was perfect for me

maybe you feel the same way but the real cherry on top has been combining those interests and getting to

work on Creative tools at figma I've been at figma for four years and it's actually my four year this week so

it feels so it feels so so special to get to celebrate with all of you in this room

for most of my time at figma though I've actually been working on a product called fig Jam where maybe you know it I

don't know maybe okay okay cool if not it's like only the hottest digital whiteboard out there right now

um but that's just what I've been hearing in the crowds so uh just don't take it from me

um I was actually the first designer on it and I helped to bring it to Market from zero to one

but now I get to spend my time managing and supporting this incredible team of designers working on it I am really

proud of this team and getting to work with them has truly been a career highlight

at its core fake Jam is designed to help people do their work to run brainstorms and team meetings to help people plan

their road maps and visualize an idea but it's also been really joyful to see not just all the ways that's how people

do its work do their work but also how it's brought a lot of fun and silly Davis to remote work like this

file which was actually a company-wide brainstorm that we held it's our internal maker week and it's very

chaotic but you know it was actually surprisingly useful so I'm going to share with you some of

my favorite fake Jam features there's the photo booth widget which I know it seems really silly but it's

actually really really useful to to break the ice in a virtual meeting there's the music player which also is

very functional it removes the awkward silence in a brainstorm well you're all heads down and I think the team added

all these really great little details like the record player and the album artwork that's in there

or there's cursor chat which nobody asks for this like no one was like I need this way to chat with my cursor but we

were just really inspired by the way people would type little notes in text boxes to each other when they're in the

same file or there's high fives which again nobody asked for this it's just pure fun where

you wag your cursor and you can wave and give somebody a virtual high five I love these features they are features

that feel fun and really extra but I think they're actually pretty useful too I'm really proud of the Fresh Approach

that we took to all of them but I think a question we get a lot when we show people these features is

how do you actually manage to build and ship this stuff how do they just not just get cut out of

scope immediately and I think part of that answer is we are really lucky to work at a Design

Center company figma but a lot of these things again are

surprisingly functional and not just accessible or over the top so if you are looking to add some

Delight to your product I will say it's still probably going to be hard and will depend on your company and your business

but we will have some some suggestions and hopefully what we can convince you is that it's more than ever it's more

important than ever for you to advocate for this so that's what this talk is about

but before we get into the how I did want to share a little bit more about what we're inspired by and what we're

aiming for I think in the design industry the way we describe some of these features is

you know delightful but I wanted to like dig into that a little bit and I looked at the

definition of the word delight and that really is to give joy or just or satisfaction to

so if we care about Delight in our products then that should be our goal to bring joy to the roadmap into our

products and ultimately into people's lives but when I think about interfaces that

were genuinely delightful I think about General magic and the magic link which if you're not super familiar with it's

this original vision for a smartphone years before the iPhone it was a sort of single device for email

calling and play which seems super normal to us right now but was really really revolutionary

and it didn't take off that's why we don't know it it was sort of the wrong time and the wrong place for it

but besides that it had this really playful UI where these nicely crafted icons and these really great analogies

of like a street or like a work desk I think the creators and designers built this and they tried to make it joyful

for people I think about this UI like all the time another thing that's delightful to me is

I grew up in a time when the internet was truly about expression it was about finding your corner of the internet you

know making your dinky project and just shaping that corner to be all your own I remember hoping that someone would

tread through some trail of links somehow and just land their way to my corner of the internet

this was one of my first websites that I created in the early 2000s and I think I learned a lot a little bit more about

color theory since then but I was proud of it I remember customers and cursors like

with this trail of animated glitter you know I don't know why just cause I remember this weird little counter

that people had on their websites there's a point of Pride to be like you know I had 25 000 people on my website

and I needed to know I grew up at a time of Myspace profiles Neopets profiles Tumblr profiles and it

taught a generation of people like me to code because you could go in and customize the CSS and HTML I think

expressing and customizing was truly joyful I remember some of Apple's earlier work

this beautiful grain in the bookshelf of Apple Books there's lots of skeuomorphism and the book's just like

feeling like they were in this tiny shelf of yours it's all your own the details here were just so well crafted

and just so so nice but today we spend like 90 percent of our time on five websites where I think

honestly our experiences start to feel pretty homogeneous I think we got here because we started

caring too much about metrics and efficiency and we became this ads-based revenue-based industry where

click-through rate and time on screen just a matter Above All Else so to borrow something from urban

planning it's like our internet when through gentrification

in our drive for metrics efficiency and scaling we also created Design Systems okay don't get me wrong essentially not

a config Design Systems are great they're efficient it makes it possible for us to design for millions of users

and consistency also makes things way more usable but also it can start to feel all too

much the same and too rational it stops that joy that we got from the wacky wacky wild west of that early internet

so that is how we got here to me the internet today feels like a Skyline of uniform glass skyscrapers

a joyless office space where everyone's desk sort of feels the same a waiting room area where you're not too

entertained or wearing the same gray t-shirt for the rest of your life

I don't really get this trend but you know it's fine but that's not to say that there aren't

ways that we've tried to bake Delight into our products even in today's internet

there's confetti which again it can be delightful it's really great when you want to celebrate something that you

know the users actually want to celebrate but I think I've been seeing it a little

bit too much these days it starts to feel a little too congratulatory when you know people

aren't actually excited to change their profile settings we've also given the writing in our

interfaces this is more human voice and tone which I think is better because more conversational it's clearer and it

just like feels better but sometimes I think it can be overdone and it just hits this wrong tone of like

you know it's trying to be too delightful people don't really care how funny and

quirky your product is when they know you're using software and it's not a human so being too conversational and

not direct enough can feel pretty irritating or using illustrations in our UI which I

think these are really nice you often see them in empty States or marketing websites I like them I think they break

up this you know otherwise mundane interface but I also think we're a little too used

to seeing them they've all sort of converged on a similar style and at this point I don't

know if we can say they're truly delightful anymore so it sort of feels like we've we've

standardized our definition of delight in the tech industry but at the end of the day we have to ask

ourselves did we really Delight people have you ever seen these things in a product and actually felt

Joy maybe once or twice so is this really Delight or are we just

creating patterns and components to make software design efficient have we codified Delight so much that

we've sort of like sapped the joy out of it I want to take a second to think about

things that might be truly delightful to you in your life for me it's things like a friend

bringing me flowers or coffee on a bad day it's getting up early in the morning to

catch a flight but then being pleasantly surprised by the sunrise it's a really nice restaurant with

really good attentive service or a thoughtful handwritten note from a co-worker

when I think about these things I realize there isn't a perfect recipe for Delight they're not just components you

can swap in and out to make something delightful so I think this begs the question how do

we find and create these moments of delight in the digital world I'm going to hand it over to mahika to

share her thoughts here [Applause] hey everyone

I'm mahika I'm a PM here at figma and I'm so excited to be chatting with you today about how you can take your

roadmap and add some Delight to it so first a little bit about me growing up I always straddled Two Worlds

in school I was always obsessed with math science computer science yet I'd be remiss to also not mention my

inner artist this was a painting I made when I was younger where for some reason I thought

it would be interesting to paint a woman with math formulas and physics equations sprouting out of her head

this was a math Capstone project I did where I mapped the shatter of glass and ended up creating a mural in the process

in school I majored in computer science and minored in Visual Arts and founded a design conference that connected

undergraduate students with leading creative Executives from across the country

and in terms of how I ended up as a PM well when I was doing software engineering I really missed the design

side of things and when I was working as a designer I really missed the technical and for me moving into product has been

a really incredible way to have more touch points across the entire product development cycle and also just be able

to wear more hats now I'm going to start by telling you about one of the most influential

experiences of my life something that taught me what true Delight feels like so around 10 years ago I went to Japan

for the first time I went to Japan for many reasons the food

the cherry blossoms what I was not expecting however was to come away from this trip feeling as though I and

everyone around me were simply doing our lives wrong now why did I feel this way

well part of the culture is just this Obsession and attention to detail of really anticipating a customer's next

move or what a person is about to do next and just doing that for them my first experience with this was when I

rolled up outside of the airport and hailed a taxi now I'm from New York I've been hailing taxis my entire life and I

thought I knew how to do it turns out I was wrong because when I landed in Japan and the taxi rolled up in front of me

the door popped open without me needing to do anything and I was just in awe that this next step had been taken for

me without me even asking another example was this past April when I went back to Japan this time with

friends we went out for sushi and when you go out for sushi they give you this little plate on the side of your uh

bigger plate which has a little napkin for you to dab your fingers in between courses

right after the first course the sushi chef takes one of my friends napkins and moves it from the right side to the left

side of her plate for a second we were kind of confused did she spill something were we all going to have our Sushi

napkins moved no what actually ended up happening was the sushi chef amidst slicing the fish

massaging the rice and more had taken the attention to note that my friend was in fact a lefty and that she would

probably have a more delightful experience if her napkin was on the left side of her plate

now all of this attention to detail all of this care that went into ensuring

that we were joyful and that this Joy was sparked in our meals and our experiences I think it's the same level

of aspiration we should have when we're building out products in the digital world

something that makes someone say oh or ah or wow

something that puts a smile on people's face now fast forward a little bit to my

first project at figma it started out as most projects do with the problem in our case our problem was that fig Jam files

were insanely chaotic we've all been there the people who were creating them had no

idea how to organize them and the people who were jumping into them had no idea where to get started

and so we moved on to the ideation phase and I'm sure many of you are familiar inside of figma we have this primitive

Calder frame and we were kind of thinking like hey in order to help people organize their fig Jam canvases

when to be great if we kind of build frames but for fig Jam and so we moved on we designed the

product we built it and then we moved into this dog fooding stage and dog fooding or

what we call internally staging at figma is this phase of the project where at every company I'd been at in the past it

was this one to two week phase where you made sure there were no breaking changes or no bugs that were going to take the

entire company down when you shipped it and so after like one to two weeks of dog fooding I was kind of like okay

awesome our next step is like a launch right right

turns out our next step was not a launch at all our next step was to go back to the drawing board back to the design

phase to redesign and rebuild and redesign and rebuild

and as feedback started trickling in from across the company not bugs but minor suggestions ways that we could be

moving the napkin from the left to the right we went back and we've redesigned and rebuilt and redesigned and rebuilt

and ultimately we launched a product that was much more successful for it a product where when you zoomed in and

out of the canvas the title scaled so that you could always Orient yourself a product where when you zoomed into the

canvas the titles would pop out of the sections just so that you could ensure that you were seeing your entire content

a product where the colors the corners Etc were emblematic of the Fig Jam brand and these were details that were not on

the original spec these were details that only came out because the designers and PMs and Engineers across the company

came together in order to ensure that we could have this multi-long multi-month long staging process

that would ensure that we were building projects and products to perfection now

this is kind of hard and I'm not gonna lie this is the tide

the tide is against you most companies don't have a multi-month

long staging or dog fooding process you kind of have a week and so right now we're in this very very metrics driven

kpi Centric world where all everything on your roadmap needs to tie to these key performance indicators that indicate

that okay this will make my Revenue go up by this much and this will make my customer engagement go up by this much

Steph Engel summarized it perfectly when she said everything I love is a P2 but I'm hoping that today we can begin

to teach you how to ride the wave the first recommendation we have is to Define your brand of delight

different things work for different companies Apple for example has this brand of

delight that is built upon this level of perfection it's built right into their unboxing

experience your first touch point with any one of their products there are details that most people use

and don't even know about I recently learned that for the Vision Pro the way that they actually let you

zoom is by tracking your eye movement to the corner of your screen and if you pinch to zoom

it automatically Zooms in the direction where you're looking there is Arc by browser company

which is on a mission to have everyone end up in their corner of the world and to make a browser feel like you're home

the recent launch of boosts which basically allows anyone to customize the CSS and HTML of a website without

getting into the nitty-gritty code is emblematic of this they let you make Netflix look like Blockbuster

they let you take Twitter and give it a visual upgrade finally there are companies like ramp

which have taken what could only be described as one of the most boring spaces ever corporate

credit cards and make it a really delightful experience and how did they do this

they thought about their brand values where as a company their goal is to help you spend less and translated that into

their product and design values which is to help users spend less time on their surfaces

even within a single company distinct Brands can have different attributes for example in a recent brainstorm

we came up and started riffing on what is fun mean in figma versus what does fun mean in fig Jam

fun in fake Jam is wild it's weird it's silly it's chaotic fun and figma helpful nostalgic references clever

one example of this cleverness inside of figma is that if you take a marker and draw on top of a white frame we

automatically make it black and if you draw on top of a black frame we automatically make it white

another example about the distinction between these products is if you look at the way that we do showing and hiding so

I think everyone's familiar with the figma layers panel sometimes you need to show things sometimes you need to hide

things and the industry Norm historically has been slashing out an eye to hide something now this is fine

it's like kind of aggressive um and so figma designers thought like oh

wouldn't it be cuter if we just had this eye close something that was buried and is you know kind of cute at the end of

the day well for fig Jam when it came to thinking

about how to hide a section we decided to be much more in your face when to be cool or cute if your entire

canvas was winking at you we thought so too and so Define your brand of delight take

the time to think about two to three adjectives that really describe your brand and your brand uniquely

the next recommendation is to carve out moments so Jenny spoke to you about maker week which is our bi-annual

hackathon at figma this is a time of year when Engineers designers PM sale marketing and more come together drop

everything that they're working on and just build something for the heck of it I cannot tell you the amount of

delightful features that ended up on our roadmap because of this week that would otherwise never have seen the light of

day another example is April fun day which is our take on April Fool's Day speaking

of being true to a brand this is a moment where every year for 24 hours we hide a bunch of Easter eggs in

your product and spend the day celebrating everyone discovering them on design Twitter

and what's really awesome is that as you build these deliberate moments into your product you end up with some

serendipitous ones as well this past October we ended up with a pretty interesting situation on the Fig Jam

team which was a bunch of Engineers with extra bandwidth because a lot of products were mid-design

and so what did we do with this extra bandwidth we turned it into a celebration for Halloween or what we

internally called jamawin and launched a bunch of halloween-esque features to celebrate with our users

so carve out the moments think about what things in a year are special to your brand

and take the time to celebrate those with your users the third recommendation is to inspire

there is something that is so special about getting an entire team or an entire pocket of people irrationally

passionate about building something that was otherwise not going to happen and so if you're a designer start

prototyping if you're an engineer start building if you're a PM good luck

just kidding PMS you too have an incredibly important role to play in terms of advocating for the why of why

these things should end up on the roadmap not to mention it couldn't hurt to jump into a figma file every now and

then this is a sticky from a maker week brainstorm

last year which was about music inside of fig Jam this ultimately turned into what could

only be described as the world's most delightful digital music player another example is a set of janky emote

sketches which turned into a probably out of scope spider web emote wheel

that turned into a few hours later a prototype on staging and Natasha summed it up perfectly when

she said on Twitter that something that was probably too hard to build ended up as one of the flagship features of this

jamawin launch because John an engineer and our team shared an irrational passion to bring it to life

and so inspire and lastly Be Inspired it's not enough to evangelize these moments inside of

your company but it's also incredibly important to be open to receiving moments of delight and getting inspired

I think hopefully everyone's familiar with this game we all played it on our nokias back in the day well internally

we were a huge fan and we decided to bring snake to life within sections this past April fun day

we're also incredibly inspired by our community a couple years ago Maylee surmised Into

The Ether that like hey wouldn't it be awesome if digital washi tape were a thing

well we agreed and for fig Jam's first birthday we decided to bring this to life inside of our product I hope you go

and use it I recently learned that Stuart weitzman's gladiator sandals were in

fact inspired by tivas and so you're probably wondering hey mihika European tell me why I should

prioritize these features or maybe you're sold and maybe you're kind of wondering hey can you tell me

when someone else asks me why I should prioritize these features what do I even say

well if we think about an impact effort Matrix some things are worth building and some

things might not be if something's High effort low impact don't even think about it skip

don't need to deal with that for things that are low impact low effort these are tempting you want to get them onto the

road map illustrations confetti Etc they might put a smile on someone's face but maybe once not again

things that are high impact low effort I think about these as your duty for example when we were building sections

in fig Jam we needed a hidden state it was an additional Edge work but it was an opportunity to put something cute to

put a smile on our users faces and in terms of things that are high impact High effort

well in terms of why you should prioritize these I'm excited to show you the most impressive visual of all

now I know what you're thinking hey mihika your slide deck's broken you just told us you were going to show us the

most impressive visual of all and we're staring at a blank screen well that's because the visual is not up

here but it's all around you would love each of you to take a look around at the hundreds no thousands of people that

have come to be here today in person there is something that is so magical about users that are willing to get into

a room together that are so passionate that they want to pack up their bags and take a transatlantic or trans-pacific

flight to be together in person people who are so passionate about your product that they will walk into a nail

salon and ask for vectors and components to be written on their nails users who when during linears launch web

page launch of the Year crash are willing to jump into a figma file during a DDOS to continue the party and just

hang out with the community and so externally figma is often touted as this brand that

has really embodied product-led growth internally however we attribute our success to community-led growth there is

something magical about building an emotional connection with your users something that sends user growth

retention engagement and revenue off the charts users who are willing to use your

product not just use your product but force their friends and their broader communities to use your product as well

users who will fly across the world for you that's who you're building for and so next time you're thinking about

how to take care of your users pop open that card door ride the wave and now over to Kian to

tell you about the behind the scenes of some of these features thanks Mojica hi I'm Kian I'm the

designer at figma and if you have used fiction before you've probably seen some of my work

such as the delightful toolbar cursor high fives and washi tape when I was 13 years old me and my family immigrated

from Malaysia to Canada and it was pretty hard at times and at the same time super you know exciting

because everything around me is new again now the drivers the driver's seats on the left side people can drink out

the tab which was crazy to me but um generally I got this I knew found love to like explain what's what's

around me um at the same time I got this I knew passion of like trying

out different film cameras such as the nimso 3D it's actually pretty cool you can take a photo where it's just four

photos in different perspectives you can make gifs like these so looking back it was the perfect

scenario as I was I found myself very curious about exploring where's what's around me and documenting them with the

cameras I love to experiment with when I was stuck in class however I spent majority of my time dreaming

about apps I wish existed on my iPod Touch you know with and I just like you know

fill up my notebooks with all the apps ideas I have and I can't wait you know to get back home and start visualizing

my ideas such as drawing what if Vine exists on the Mac or just I just don't like the Safari icon let me draw a new

one and I just really enjoy the both the aspects of exploring my surroundings and

visualizing my ideas fast forward to today I feel super super lucky to be able to do what I love every

single day I think figma which is designing features that evoke Joy for people

a lot of the problems we try to solve that thick Jam actually consists of helping people collaborate in a fun and

engaging way that feels natural when designing for these problem areas we found ourselves always drawing

inspiration from the physical world such as the bookstore you go to and just everyday objects that you use

that's because we think drawing inspiration from the physical world creates constraints based on how people

expect things to look and behave we found that working within the constraints of the physical world makes

it easier for us to get started especially when a lot of the tools we work on at fig Jam are influenced based

on our influence based on how the physical world works so that we can build on top of people's existing mental

models you know take Fiction's music player for example

we drew inspiration from you know record players since it's such an iconic way to represent music

but what exactly evokes Joy here from a visual perspective I think it's a more interesting way for people to

experience music in a digital medium it might also evoke some sort of nostalgia for some folks

but what we really do care about is how this visual aspect kind of brings out people's curiosity of how you can

interact with it such as dragging the tone arm can playing positive music so when people try it and it actually

works that's kind of like a surprise and unexpected Delight for them another example is the photo booth

widget for fig Jam which is heavily inspired by you know obviously the Polaroid camera and

instant films besides this widely recognizable you know form and its function

the widget actually has a lot of similarities of how it works in the physical world you know you can only

take one photo at a time and each photo is unique after taking a photo you can't really

like choose from your album choose from your existing photo album or you know replace it

but I think that constraint itself is what makes this very special because the viewer of the photo that you

have been received makes it much more sentimental and they can cherish it even more it that really

does give these photos created from the photo widget much more meaningful this little widget really exceeded our

expectations on how big of a role it can play in bringing people together in a remote environment such as icebreakers

you know birthday celebration and even for couples who are in the long distance relationship

so seeing these responses really give us conviction that people really do care about the ideas that we were inspired

from the physical world and this got me thinking okay how can we like push it to the next

level like bring more inspiration from the constraints of the physical world what if we can you know emulate how the

film actually develops in real life sure no it is much slower but there's this feeling of like

anticipation and excitement when you see your photos you know coming up slowly to life

that's just something you don't get on the digital medium today since we're just so used to our iPhones and photos

coming up instantly but these are the type of ideas we love stumbling upon to when we start

exploring and drawing inspiration from the physical world but we also found that it's important to

find the right balance of how much parity you want to draw from the physical world

because if it comes at the expense of people's productivity it is a distraction

take big gems voting feature for example we try when we're working on this we try to find ways to build excitement for

people when the voting result is about to get revealed and my first instinct is you know what

if we can explore some Concepts during inspiration from a war show such as the Oscar where the host will have this like

shiny envelope and they'll like peel it open slowly and the crowd is all quiet when they start to I read the result I

think Joe won't that be super cool if participants in the Fig Jam can get similar experience

so here's a rough prototype I made someone will someone in the group will have to like peel open the sticker

and the votes kind of like slowly you know reveal itself as you can see it's kind of pretty cool

for like the first few times but it didn't turn out as well as I thought because this whole interaction is too

heavy and over the top four scenario that happens way more often than the Oscars

um so we've learned a lot that it's important to understand first what is worth pulling from the

physical world so that it matches the goal of what you're trying to do on the digital medium

we're trying to combine The Best of Both Worlds here and this is where we realize something special can happen in between

one of the ways we do is we observe what our current you know customers are already doing in our products that our

product currently don't support so in a collaborative tool such as stick Jam it's actually so common to see

people are doing what they're doing in the physical world but in the digital medium through these workarounds

before we even you know build a dedicated Hi-Fi for waving features such as thick Jam we noticed people are

already doing things such as you know shaking the cursor when someone when someone you work with dropping your file

just to say hi or people are creating dedicated like areas in the file just to simulate some

sort of like high five or celebration with the people they work with and this guy thinking it's kind of like

people are treating their hands as their ex sorry treating their cursor as an extension of their hands

to us this is such a great opportunity to do something special here by drawing inspiration of inspiration from how

people are treating hand gestures in the physical world and execute it on the digital medium

reform pins repos such as spontaneous actions like waving or high-fiving should feel just as natural as in the

physical world but how does that apply in practice for example people shouldn't need to

learn a keyboard shortcut or find a specific entry point and select an action just to do something spontaneous

with people by the time you actually find this entry point the party is really over

so I really think there's got to be a better way to go about this and what we

landed on is a solution that preserves people's mental model of their cursor equals the hand

but and but when you want to high-five someone in the physical world what do

you do first you put your hands up right but how does that translate to the

digital medium how do we get people to do that without you know blocking what they're trying to do at work

we just shake the cursor so this really opens up a lot of opportunities where we build on top of

people existing Behavior when they already shake that cursor just to wave through people

so when you're in hands-up mode waving should just be as natural as how you'll do it in real life

we bake in this waving interaction as the default behavior when you're in this hands-up mode this this whole idea is

just like when your cursor moves the hand kind of tilts towards where it's moving and it feels Supernatural

and finally when you see another fellow collaborator with their hands up high-fiving is just like as easy as

colliding with them just like in the physical world and we spent a lot of time

to try to make this as satisfying as possible so to to recap don't be afraid to draw

inspiration from the physical world Embrace those constraints that the physical world has which brings because

those are the ones that brings special meaning to it be intentional and not trying to overdo

it so that you can make sure your end output feels native to the digital medium

so if you're feeling stuck you know take a break from your screens walk outside

just look around your surroundings and be curious about why the things you see around you are the way they are who

knows your next great idea might just be in front of you

thank you thanks kid I never ever get tired of seeing the design process for those

features because it's so so magical so to round this out I feel like most of us we join this industry because we grew

up loving the internet it was this place where we could be anybody and express ourselves in just any way and we could

just make things but today we spend more time than ever on the internet and it's just a place

that might feel so sort of dull where everything just feels the same so even though I want an Internet that

works for me to do my work I also want the internet to be shaded by Street trees or smelly Bakery bread or whatever

that internet equivalent is I want my internet to feel like it's been carved out by hand

and I want it to feel Whimsical and weird and I want it to feel like it's been its

Collective Mess treaded by humans and I want my online workspaces to feel like this messy workspace and not just

those ones that you see on Pinterest because nobody works that way so I think it comes down to like why do

we expect so much Beauty and Humanity out of our physical world but not of our digital one

this is the internet that I want but to get to this internet we as designers have to be that expert

craftsperson or that really attentive server we should be curious and we can't only move around prefabricated parts and

make one-size-fits all things don't get me wrong I am not telling you I can Vic to go home and like detach all

your instances don't tell your designs and systems teams this that's not what you're learning here

but true to light really means finding the moments to break out of that system I think back to General magic to Apple's

geomorphic design to even figma's Gemma wean launches when you hear from the designers that

worked on these things I think there's one common thing just the amount of care and craft that they they put into these

things and the amount of Joy they had making them so when we think about the moments we

felt the most Joy about our work it's moments like these making prototypes exploring new interactions while also

solving user problems this is deeply in line with the times that our work has also brought you guys

the most Joy so what can I say Joy is infectious

so maybe it's not just about the joy that you put in the product but selfishly maybe this is actually about

us too as designers and product people finding joy in what we do again

so let's not just put Joy back into the road map but back into our work thank you

[Applause] [Music]